Need some space to write down all of your business ideas?  So did John Goscha when he was a Freshman at Babson College in Boston.  John and two other friends, Jeff Avallon and Morgen Newman wanted to be able to write out all of their business plans on a white board big enough to cover a wall.

When the went to the store, they realized that most large white board solutions are extremely expensive.  So, they went looking for a white board paint.  When they couldn’t find any paint on the market, they decided to develop a paint themselves.

After 6 years of perfecting the paint solution, they released IdeaPaint.  Since the launch, major players such as Comedy Central, the CIA, and MTV use the paint-on dry erase board for mapping out ideas, business plans, and show schedules.

For bootstrapping entrepreneurs, this dry erase board solution is much cheaper than purchasing a large board.  At $4/sq ft., you could plaster your 5 sq ft wall for just $20 compared to similar solutions starting at $70.  Just one quart of the paint covers 50 sq. ft.  And you can purchase directly from their website – www.ideapaint.com/site/shop_work.html

Additionally, the paint is environmentally friendly and contains no formaldehyde.  It is also very easy to remove with a little scuffing, priming and repainting.

Check out what founder Jeff Avallon had to say about the product:

“We not only were starting a business, but also a whole new product category.  We’re trying to sell something different—a tool for innovation, a total dynamic environment, not just a dry-erase product.”

Click here to watch a recent feature in Forbes.